Extend the eBay brand via an online store
The world's largest online trading community, eBay, needed a partner to
create an unconventional web store. A store which went beyond the
basics--quality branded merchandise, clear site navigation, ease of
ordering, and superlative customer service--to capture the essence of eBay's
quirky personality and special relationship with
its user community.
in April of 1999, the online store we built marries the eBay look and feel
with a hassle-free shopping experience. Merchandise, changed regularly to
spark excitement, includes both highly desirable staples and custom
products created just for eBay. We also enabled eBay to offer a key
"dirt world" add-on: printed store gift certificates they can
use to recognize customers and employees. We regularly invite all eBay
Store customers to participate in online surveys, so we can continue to
improve our service.
The number of visits per day and sales are growing steadily. "AdGap
has become an awesome partner for us," says Gary Dillabough, eBay's
Director of Business Development.
To view--or shop in--The eBay Store, go to www.ebaystore.com